The People
Behind Nova
Nova Dairy started as a family-led business, so values come first: product safety, customer-first thinking, and ownership. To live those values, our team works like one family – supporting each other and following simple systems to make sure you get dairy products you can serve your family without worry.

In the Words of Our Founders
Sterling Agro has flourished under the able leadership of Mr. Kuldeep Saluja (Managing Director) and Mr. Laxmi Narain Kesarwani (Chairman) who have more than 33 years of experience and expertise to their credit in the field of dairy products manufacturing & marketing.

Like most other Asian families, businesses are built on a strong foundation of values, culture and tradition which are considered sacrosanct and passed on through generations. Sterling family businesses have a natural insulation to withstand market irregularities because family members and professionals are unified by a common purpose, which makes them more tolerant for risks. Sterling businesses are set up with the objective of continuity and have taken a long-term view. The issues that can put the business at risk, which are mostly internal and is managed with a combination of tact and formal structures to ensure stability.
Mr. Kuldeep Saluja
Managing Director / Founder
The Team Behind Nova Dairy
Meet our team of seasoned experts who make sure only high-quality
dairy reaches your home.
dairy reaches your home.
Why Our Team Stays
Happy and Motivated
It’s simple: you matter. So at Nova Dairy, you’re treated with respect and your opinion counts. We help each other out, and teamwork is a big part of how we get things done. At the same time, you can build your career without missing out on family time. And beyond just the workplace, we also believe in giving back by supporting nearby villages, creating opportunities for women farmers, and providing families with pure, affordable dairy products they can trust every day.